The ASU Career Center in Ain Shams organizes an introductory session on the annual global competition (Brandstorm)

Under the auspices of Dr. Mahmoud El-Meteini, President of Ain Shams University, Dr. Abdel Fattah Saoud, Vice President for Education and Student Affairs, Dr. Ayman Saleh, Vice President for Graduate Studies and Research, Dr. Ghada Farouk, Vice President for Community Service and Environmental Development and under the supervision of Dr. Ahmed Abdel Aziz Ain Shams University Career Center Director, an Info Session was delivered by L’OREAL, a leading company in the cosmetics industry on February 15,2023.

The Info session, attended by around 50 students from different disciplines, introduced L’Oreal annual global competition, Brandstorm, which has been running for 30 years. Brandstorm aims at encouraging youth from various fields to innovate advanced solutions in the fields of marketing and industrial technology for cosmetics through virtual reality and artificial intelligence.

‏Ain Shams University Career center aims to develop the capabilities and skills of our university students through active engagement in opportunities like Info sessions, technical sessions and technical trainings to bridge the gap between education and the job market and consequently increases ASU youth employability.